OU names first enrollment provost
May 15, 2008
Craig Cornell will be Ohio University’s first vice provost for enrollment management.
The Office of the Executive Vice President and Provost created the position to oversee the offices of undergraduate admissions, the university registrar and student financial aid and scholarships.
According to a press release, Cornell will be responsible for developing and implementing a comprehensive student enrollment and retention model, enhancing student services as they relate to enrollment, and improving the quality of the undergraduate student population. Cornell will begin work on May 28.
Developing a comprehensive enrollment management plan, the release said, is an important part of Year One of the Five Year Vision Ohio Implementation Plan, and many of the University System of Ohio accountability measures relate to recruitment and retention.
According to Cornell, this year saw a significant change in funding for private student loans. The Wall Street Journal reported April 24 that approximately 50 student-lending companies were withdrawing from the government-backed student-loan business.
“Many students have to rely on private loans in addition to the government-guaranteed loan programs in Ohio to make ends meet,” Cornell said in the release. “The current market issues will cause many students to have higher interest rates on private loans than in the past, which may cause some students and families concern.”
Demographics are another area Cornell is watching, according to the release. Enrollment figures in the Midwest have peaked, he said in the release, and are expected to decline over the next five to 10 years.
Cornell’s plan for increasing enrollment emphasizes high-tech and high-touch services in addition to data analysis, the release said. Through improved technology, he said he hopes to increase accessibility to university admissions, course registration and student financial aid.
Most recently, Cornell was associate vice president of enrollment solutions for Petersons, a company specializing in developing enrollment services for colleges and universities across the United States, according to the release.
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